Ma Jolie Chambre - Mobile-friendly e-commerce redesign that simplifies browsing and boosts conversions

Ma Jolie Chambre

E-Commerce Redesign

Making Online Shopping for Children’s Furniture Simple and Delightful

Ma Jolie Chambre is a family brand specializing in children’s furniture. The goal of the redesign was to improve the buying flow, simplify navigation, and drive conversions — creating an experience that feels intuitive, engaging, and mobile-friendly.

Ma Jolie Chambre - Mobile-friendly e-commerce redesign that simplifies browsing and boosts conversions

The Challenge

The majority of traffic comes from mobile devices, making responsive interactions and an effortless browsing experience essential.

The redesign had to balance usability, aesthetics, and the warm, family-oriented personality of the brand.

The Process

The project involved close collaboration with the client, understanding their brand values, product range, and target audience. Design decisions focused on clear navigation, optimized mobile flows, and simplified product discovery.

Wireframes, prototypes, and responsive testing ensured that every touchpoint — from browsing to checkout — felt smooth and intuitive across all devices.

The Outcome

The result is an e-commerce site that guides users naturally through the buying journey, encourages purchases, and reflects the friendly, family-oriented spirit of Ma Jolie Chambre.

Mobile interactions are seamless, and the overall experience is clean, engaging, and easy to navigate.